About us

We finance your projects, we build your success

Transforming the private lending experience

Personalized solutions for your unique needs.

Hera Lending was born to transform the private lending experience, adapting to the unique needs of each client and investor. With Hera Lending, you don’t just get financing; you gain an experience designed to amplify your success.

Highlights

Our achievements in numbers

We are more than a lender; we are a strategic partner with a proven track record of originating over $1.5 billion in financing and supporting more than 4,000 successful loans.

12
Years of experience

2500
Properties renovated

1,5 $
Billions loan volume

4000+
Loans funded

42
States covered, exceptions apply

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About us

Our proven track record

Today, under the leadership of Héctor Castro, a visionary with over 12 years in the private lending industry, Hera Lending is a benchmark in the sector. Our model combines advanced technology with a personalized approach, enabling streamlined processes, efficient service, and, most importantly, ensuring every client feels supported at every stage of their project.

Mission

To redefine private lending by combining experience, innovation, and a people-centered approach. Our purpose is to empower clients and investors with agile, transparent, and reliable solutions, building lasting relationships that drive mutual success.

Vision

To lead the private lending industry, recognized for our ability to deliver stability, connection, and growth through advanced technology, operational excellence, and relationships that transcend generations. We aim to transform the industry by setting a standard where every client and employee feels supported, informed, and in control of their journey toward success.

Meet Our Team

At HeraLending, we have a dedicated and experienced team of real estate financing professionals. Each member brings specialized knowledge and a personalized approach to help you achieve your financial goals. We are committed to excellence and ready to be your strategic partner for every project.